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May 2025

Alba Huerta | Episode 168

Shownotes, Quotes, Shop + Listen To The Podcast Featuring James Beard Award-Winning Bartender, Author, And Cocktail Educator, Alba Huerta

This guest is a one-of-a-kind creative who just so happens to be someone who crafts the world’s most elevated and unique cocktails. Alba Huerta is a Houston based bartender + owner of Julep---who won a James Beard award for her work. She’s a cocktail educator, author, and longtime business owner---who inherited that drive from her parents--- and who plowed head-on into her purpose. What is so interesting to me about Alba’s story, is that while she’s made a serious mark in technique and flavor, it’s people and the hallowed aspects of hospitality that have driven her since the age of 18 to be the celebrated creator and entrepreneur she is today. On the podcast, Alba humbly shares her unique story of cocktails that tell a story, with a lot of advice for business owners and fans of food and drink along the way.

"People are still what attracts me to this business. Ultimately, we sell drinks and we sell food---that's a given. We have to make great cocktails and delicious food for people to come in, but really what it is, is it's the way we pay for this environment that we get to give people."


"We saw the modernization of cocktails and new techniques. There's lacto-fermentation, fermentation; different equipment being used like rotovaps. I think it's beautiful that we're in an era where cocktails are so exciting and different."



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